Hybrid Medical Animation

Segment from a 5-minute MOA animation that examines the melanocortin system and the potential impact of MCR activation on immune cells and cytokines involved in the inflammatory cascade.

A crucial aspect of this project involved creating a large visual library of branded characters for the animation. We worked closely with the client to produce a very specific color and attribute for each character.

The animation and characters appear in digital assets online, mobile devices and in trade show materials.