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Treatment for Crohn’s

Client:
Abbott Laboratories/HS & Star

Title:
Treatment for Crohn’s Disease Ad

Description:

Hybrid was selected by Abbott Laboratories and their agency Harrison & Star to create artwork for part of an in-depth focus on the innovation of HUMIRA® and its advancements being made for the treatment of Crohn’s disease.

The challenge here:
Using one main key visual, portray the pathology of Crohn’s disease in the gastrointestinal tract – and feature HUMIRA®

Hybrid developed the last MOA animation and produced and the new, updated MOA.

Related Projects:
  • Pathophysiology of Crohn’s disease
  • Treatment for RA

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